There is no question about it…SEO, when performed diligently and consistently, produces measurable results equating to increased profits for your business. Or perhaps your a non-profit organization looking to grow the number of people you reach out and serve. When someone searches for “women’s shelter”, do you appear in the results? How about “private day care”? Or “local laundry service”?
Your very existence as a business relies on an online presence that matters. Consider this: Eighty-eight percent (88%) of adult online shoppers conduct some form of online research before making a purchase on the web, and Internet search engines, used by 67% of these shoppers, are the most popular research tool. [Source: icrossing Inc.]
I had a friend tell me the other day that the first thing he does before visiting a business is evaluate their website. “I will actually sit in my car in the parking lot outside of the business and look at their site on my phone. If it’s out-of-date, out-of-touch, and reminds me of the 1990s…I move on.”
Don’t be left behind.
If your website needs updating,
Google isn’t the only one skipping over your business.
